Translating complex ideas into brands & websites people love.
Two Studio works with high-value businesses to turn complex or under-communicated value into clear, premium brands and websites people understand, trust and love.
We started as two designers with a simple idea: companies with real value should look like it. Clear, credible and built to perform.
Today, we work as a boutique studio across 10+ industries, taking on complex, high-impact projects and bringing in the right talent when needed without the overhead of a traditional agency.
Two is still who we are. Close. Hands-on. Beyond what’s expected.
Egor
Aslan
IBC Nanotex: Turning a technical company into a brand customers remember
Challenge
IBC Nanotex manufactures and supplies contamination-control products. After almost 15 years of growth, its original website no longer reflected the business it had become. They needed to turn an extensive, complex catalogue of products into a more effective marketing tool and build a digital presence that reflected their experience, personality and standing in the industry.
Outcome
We refreshed the identity and redesigned the website around how customers find and explore products. Clearer navigation, simpler filtering and prominent search made the catalogue more accessible. Alongside this, we refined their longstanding mascot, Dr. Nano, and gave him a central role throughout the website, bringing the company’s human side into view and giving customers a distinctive character to remember.
Making a complex catalogue easier to navigate
IBC’s extensive product range needed to serve two types of customers: those who know exactly what they need and those still exploring. We considered detailed filtering, but chose simpler navigation and filters to help customers reach relevant products without adding unnecessary complexity.
Search became a central action on the homepage, offering a direct route to specific products. For visitors exploring the range, a dedicated category page provided a clear overview before diving into individual products.
Making the beloved Mascot a star of the show
Dr. Nano had been part of IBC from the beginning, representing the company’s personality and approach to work. But he had never appeared on its website. We refined his existing 3D design and created a character sheet with different poses and expressions to slowly build the world of Dr. Nano.
Then came the website. From the homepage to the search, forms and footer, we made him a familiar presence throughout the website. The idea was to make visiting the site feel like arriving at IBC headquarters, with Dr. Nano there to greet you and show you around.
Huge thanks to the twostu team for the refresh of Dr. Nano! Despite having worked with mascots before, the recognition and excitement around the updated Dr. Nano had exceeded anything I had previously experienced.
Sergey Kutsev
CMO @ IBC Nanotex
